Redefine Your Business with Rebranding - Organize the Best Live Event

At some point in its public presence, every business will need to redefine itself. This method is called rebranding or, to say it plainly, a strategy of creating a new image for the business. Rebranding asks for a lot of modifications starting from a new logo and design, different colours, new product images, and even the way that you present your business to the clients.

Stay True to Who You Are

However, you don’t want to overdo it. You need to stay true to who your company is, what you signify in the global market and precisely who you plan to become with your improved image. When customers come across your business after the rebrand, it should still be recognisable to them, but well-favoured and more cutting-edge than ever.

Envision Your New Look

A rewarding campaign requires not just a renewed logo, it also needs a vision that invigorates customers, shareholders, and others to see the brand in a new light. For that, rebranding a business’ goals, message, and culture is, to say mildly, not an easy task to do. Still, there is one brilliant tactic that you may combine with it and that is to make rebranding into a corporate event. When you bring the process near its end, it is a great way to let everyone know about the big changes you have at hand.

Let the Party Start

An impeccable event asks for attention to the tiniest details and preparation for sudden hiccoughs and problems.

Involve Social Networks

Did you know that according to Sensis Social Media almost a quarter of people in Australia (24%) use social media to follow brands or businesses? If you can get people to Tweet and post on Facebook & Instagram about your event, you are more likely to spread the word quickly. Social media is one of the best free of charge ways to promote your event and your revamped brand identity. Therefore, it’s essential you take advantage of it.

You can do it by offering your guests something worthwhile if they “check in” at your event on Facebook. In addition, you can come up with a clever hashtag that people will want to share on Twitter or Instagram. There are numerous event-planning distinct hashtags such as #happyhour, #experiential, or you can just invent your own unique one.

Organize a photo competition

People love a good competition as it is fun and gives a positive reaction to your event. One of the best new event ideas is using a custom Instagram frame to take pictures of your guests. You can hire a PhotoBoothMe for this. The idea is that all of the guests hold up the frame, have their picture taken, and post the picture to their Instagram feed with hashtags such as #photobooth, #havingagreattime, #dontwanttoleaveyet. Make sure your overhauled logo is visible on them at all times. With every post, guests will have the chance to get closer to the prize and for that, they would more likely engage in the game and become your brand advocates.

Besides the fact that it is a fun and exclusive way to stimulate your guests to share your event over social media, it will also help to put your one-of-a-kind hashtag in circulation around the internet.

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Our favorite listing this week is 508 West 24th Street, Unit 5th Floor, home to NBA Player Carmelo Anthony. The ten-time NBA All-Star, has listed his New York City condo. The home is the largest unit in the Cary Tamarkin designed building at 508 W 24th that overlooks the High Line and is walking distance from world-class shopping and prominent art galleries.

251 East 51st Street, Unit 2M, listed on the market as a Compass "Coming Soon," is a recently renovated, perfect pied-a-terre (and ideal one bedroom for all the rest of us). What truly sets this pad apart from the rest is the dreamy outdoor terrace with endless possibilities and city views. Accessed by the living room and overlooked by the bedroom, this 24x12 outdoor space is an oasis in the center of the Midtown hustle and bustle.

Our last #openhouse roundup will you be checking out this #parkslope home? #nycrealestate #brooklynrealestate #milliondollarlistings #luxuryhomes #OffTheMRKT

DNA Development announced that closings have commenced at 350 West 71st Street, the successful Upper West Side luxury conversion that seamlessly combines two historic pre-war buildings into one stunning contemporary condominium with a classic façade. As construction nears completion, the seven-story building’s 38 elegant residences and bespoke amenities are coming to life, as DNA welcomes its first residents.

Our favorite listing this week is located at One West End, the sculptural glass residential tower designed by Pelli Clarke Pelli within Riverside Center. At $19.5 million, 29B offers 5,302 square feet of interiors space, with four bedrooms, five and a half baths, a media room, lofted library, and a double height great room leading out to a 3,000 square foot terrace with impeccable views.

Match the décor

It is recommended that the furnishing, food and drinks correlate with company’s redesigned logo, brand, and its new image.

In that sense, you can make the icing on the cupcakes or biscuits in the same colour as your logo. Furthermore, you can hire a cocktail-master to create a custom cocktail with an “oomph taste” that couples with your new company brand. The light effects in your new colours can also contribute significantly towards achieving your goal.

Bottom line, your presentation on the event should match the image of your overhauled identity. Above everything else, food and drinks will be remembered by most attendees, hence that is where you should focus your attention.

Something to Remember You by

Event attendees love freebies! If you want to keep a firm memory of your event in their minds makes them a gift bag to take home. It can contain something symbolic, functional and oftentimes used such as branded water bottles, stationery, or, for big-budget events Bluetooth headphones or something similar.

With this small token of affection from your side, your guests will be far less likely to forget about your event and thus your brand, while they enjoy whatever freebie you give them.

Live inside Dick Cavett's Famous Montauk Home

Corcoran just listed the famed Tick Hall in Montauk for $62M, owned by talk show host and author Dick Cavett – it has been part of Hamptons and Montauk lore for 135 years, when it was first built by the infamous Stanford White as one of the “Seven Sisters” of shingled homes known as the Montauk Association.

The actual structure of how the current iteration of the home came to be is fascinating: Tick Hall tragically burned down in 1997 in an accident possibly linked to a roof repair, leaving only the chimney standing, and years of family heirlooms and antiques destroyed.

Cavett and wife Carrie Nye vowed to build and exact replica on its place, not allowing any updates or even to fix any mistakes of the original home. With no plans remaining of the homes, the couple relied on photographs, their own memories, and even unorthodox methods like measuring the height of their actual pet dogs, because they had a picture of them jumping up on a windowsill. The rebuilding of the home was the subject of a 2003 documentary, “From the Ashes: The Life and Times of Tick Hall.”

One of the most extraordinary Homes in the world, it is bordered to the east by over 170 acres of oceanfront parkland with an additional 1,200 ft. of pristine coastline. A top-of-the-world site provides 360 degree views over your unmatched domain. A private path winds to your own oceanfront cove known by local cognoscenti as, “Cavett’s Cove”, with the most private sandy beach on the East End.

Incredible natural beauty in this setting and Miles and miles of equestrian trails are at your doorstep. A secluded fresh water pond offers a location on the property that screams for meditation as well as the swimming pool set away from the home down a special canopied trail boasting views of the sea. Only minutes to the regional airport, Lake Montauk marinas, world class golf and the renowned amenities of the Hamptons.

Guests in the home have included Muhammad Ali, Sir Laurence Olivier, Tennessee Williams, Alec Baldwin and Woody Allen.

The property, including the home and 19 acres overlooking the ocean in Montauk, is listed by Corcoran’s Karen Kelley and Tim Davis for $62M.

For more information click here

Luxurious Bachelor Party Ideas

By Peter Minkoff

If your best friend is soon to be married and you’re the one who’s in charge of throwing an unforgettable bachelor party, just make sure to stay with us and keep on reading! Here are four amazing ideas and tips on how to accomplish that like a pro, so take a look at them and enjoy!

A bachelor party in Bali? Why not!

Bali is one of the most popular destinations when it comes to boys’ trips, and there are definitely good reasons for that. Apart from stunning beaches, amazing food, and dozens of outdoor activities to get your blood flowing, Bali also offers a really attractive party scene that mustn’t be overlooked. Of course, you shouldn’t neglect hundreds of gorgeous ladies in their tiny bikinis, which are definitely a sight for sore eyes. If you know that a groom-to-be particularly enjoys the ocean and all its wonders, you can always opt for a luxurious yacht party that includes a lunch, plenty of booze, and a waitress dressed in a bikini. Spending a day on a yacht will add an inevitable touch of extravagance to your everyday routines, and it’ll undoubtedly make your friends’ lives much more awesome – even if just for one day.

Partying in Miami is always a good idea

Miami offers so many options when it comes to throwing a bachelor party, which is exactly why you should opt for it if Bali is just too pricey for your current budget. Just make sure to go in-season, which is from November to April, since this period offers fantastic weather and unlimited options when it comes to outdoor activities. Delano is probably one of the best places to stay when in Miami, and you definitely won’t find a better pool in Miami Beach, since this hotel has it all. As for the night activities, you mustn’t miss E11Even Miami – one of the hottest places right now that features a nightclub, sports bar, rooftop restaurant, and even adult cabaret if you want to see some attractive strippers in action.

Australians like it hot

Australian men are stepping their game up when it comes to bachelor parties, and the fact is that you can never go wrong with Sydney since it has so much to offer in terms of great food, thrilling outdoor activities for the day, and exciting party experiences for the night. If your crew is up for a fabulous cruise, you should hire a yacht and sail around Sydney Harbour all day long. There are many agencies that offer such services, so make sure to pick one according to your budget. Australian guys have gone crazy about sexy yet classy Sydney Topless Waitresses lately, and they will undoubtedly offer an unforgettable experience to your best friend who’s soon to be married. The quality of their service is absolutely flawless, and you won’t make a mistake if your hire these ladies for this occasion.

Las Vegas as the ultimate partying spot

Some people claim that Las Vegas is for bachelors like Disneyland is for kids, and you know what? They are absolutely right! You should start your trip by renting a ridiculously extravagant (and expensive, yes) suite for your crew – when in Las Vegas, you can’t really be frugal. There are so called ‘men caves’ at the Palms Casino Resort which come with a basketball court, an entertainment screen, a locker room, and a scoreboard, which is everything you need – and more than that! If you’re up for a thrilling experience that will undoubtedly get your heart pumping much faster, you simply need to jump off a Stratosphere Las Vegas Hotel Casino. On the other hand, if you’re really interested in getting a lap dance, you simply need to visit Larry Flynt’s Hustler Club – a wide range of stages, bars, and private boxes are totally worth the hype! Looking for a few more things to try? Check out Jen Reviews 100 Things to do in Vegas. The retail space in Las Vegas offers a variety of shops for those looking to get the perfect gift to bring home, or for anything they may need.

As you can see, throwing an unforgettable bachelor party can be a piece of cake thanks to our tips and suggestions which will make it much easier for you. Just make sure to take your crew’s interests and preferences into consideration before making a final decision, and you’re going to be just fine!