Monday night in SoHo, children’s one-stop e-tailer Maisonette celebrated the launch of its Holiday Pop Up hosted by co-founders Sylvana Ward Durrett and Luisana Mendoza de Roccia, in collaboration with new shopping recommendation app Masse.
The exclusive fête unveiled the 1,450 sq. ft. SoHo market that opens its doors to the public this Friday Nov 16 – Dec 24.
The fashionable crowd enjoyed gourmet bites and swilled champagne from Moët & Chandon minis and festive limited-edition holiday bottles throughout the evening while shopping the immersive pop up’s curated selection of kidswear, accessories, décor, and toys just in time for the holiday season.
Notable guests included Anna Wintour, Elizabeth Shaffer, Rosana De Soto, Sylvana Ward Durrett, Derek Blasberg, Huma Abedin, Bee Carrozzini, Wendi Murdoch, Selby Drummond, Charlotte Groeneveld, Lizzie Tisch, Mike Dunleavy, and Indre Rockefeller
The market (located at 83 Mercer Street, New York NY 10012) will open to the public this Friday, November 16th and will include a variety of family-friendly activities throughout the season including story time, arts + crafts, and visits from Santa.
(Photos courtesy: Rommel Demano / BFA)