Bombay Sapphire and Baz Luhrmann Unveil the Saw This, Made This Installation in Chelsea

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Last night in the heart of Chelsea, Bombay Sapphire, acclaimed film director Baz Luhrmann, and the world's first ultra-realistic robot artist, Ai-Da, unveiled the highly anticipated Saw This, Made This Installation at the Chelsea Factory. The event marked the largest mass-participated AI art event to date, showcasing thousands of submissions shared via social media after Luhrmann's #SawThisMadeThis creative call out last year.

Photo’s courtesy Credit Info: Sansho Scott, BFA.

The pop-up AI art gallery at the Chelsea Factory doubled as a gin cocktail bar, drawing a glamorous crowd of cultural tastemakers, celebrities, and industry innovators, such as Sophie Collé, Nneka Julia, Roze Traore, and Fabritzio Villalpando. Guests enjoyed artfully crafted Bombay Sapphire cocktails inspired by Baz Luhrmann and the start of the new season, like the 'Iona Martini,' 'Sunrise and Tonic,' and 'Petal Collins.'

The Saw This, Made This Installation pop-up is open to New Yorkers today, May 11th, and tomorrow, May 12th, from 4-8 pm, as well as on Saturday, May 13th from 11 am to 3 pm. Visitors can expect exclusive live painting sessions by Ai-Da, a mix of human and AI-generated fine art, and craft cocktails inspired by the gallery.

A highlight of the launch party was a panel discussion between Baz Luhrmann and Ai-Da, moderated by Tim Marlow, CEO of the Design Museum. The conversation featured Luhrmann's signature charm as he interacted with Ai-Da, and Ai-Da showcased her poetic prowess in response to questions about AI and emotions. Overall, the Saw This, Made This Installation proved to be an unforgettable evening for New York's elite, blending the worlds of art, technology, and cocktails for an exclusive experience.

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Hebru Brantley Designs First Ever Limited-Edition Bottle for Bombay Sapphire Gin

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Today Bombay Sapphire has launched the gin’s first ever limited edition artist designed bottle in collaboration with sought-after visual artist Hebru Brantley, Recognized as one of the preeminent Black creatives at the forefront of culture, the Chicago-based artist’s first ever bottle collaboration features distinct Afro-Futuristic designs as an extension of his narrative driven work. Hitting shelves in the U.S. on July 1st, the launch of the Hebru Brantley Limited Edition bottle will benefit the Chicago chapter of Black Lives Matter.

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Over the past decade, Hebru has been internationally lauded for his public works and solo shows, featuring pieces collected by a roster of A-list talent including Jay Z, Lenny Kravitz, George Lucas, LeBron James and more. The creative visionary’s most recent project, Nevermore Park, transformed his former Chicago-based studio into a fantasy-like immersive pop-up art exhibit that attracted thousands of visitors from around the world. Continuing to channel his work on new unexpected canvases, the limited-edition design reflects Hebru’s reinterpretation of the iconic blue Bombay Sapphire bottle, paying homage to his early roots in street art and featuring bold and vibrant hues along with some of his famous characters.

 As an extension of Stir Creativity, the global platform from Bombay Sapphire, the Hebru Brantley Limited Edition embodies the brand’s mission to inspire and awaken the creative potential within everyone.

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