Last Night Martha Stewart x Belvedere Vodka Own World Cocktail Day with Quality over Quantity Initiative
Last night, Belvedere Vodka launched Quality over Quantity, a U.S. initiative to inspire mindful consumption and celebrate the brand’s all-natural philosophy and quality stance with an immersive mixology session with renowned lifestyle expert, Martha Stewart.
Guests joined Martha and Belvedere Global Education Manager, Alice Farquhar on Belvedere’s Instagram channel (@belvederevodka) to learn more about the initiative, mix up cocktails, and try their hand at creating the new superfood Belvedere Berry Zest cocktail. The half-hour session offered many light-hearted Martha-isms
Martha posts on Instagram the Drake “Switch” challenge featuring her Silver Saber Bespoke bottle tagging Drake himself and Snoop Dogg to join in with her!
The Quality over Quantity initiative is motivated by the values of the Belvedere brand, to be transparent and honest in making a lasting positive impact on the environment. Made from nature, Belvedere has introduced its newest range of quality, all-natural, superfood cocktails. Now more than ever, consumers are looking to brands that are authentic and passionate about nourishing the natural character of the earth and the people who live on it.
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